Course Objectives
By the end of this course, learners will be able to:
- Understand the fundamental concepts of data mining and its role in the knowledge discovery process
- Master the main techniques of preprocessing, classification, clustering, and association rule mining
- Select the most suitable algorithm based on the nature of the problem and the available data
- Implement these techniques using dedicated tools and programming languages (Python, R, etc.)
- Evaluate the performance and relevance of the resulting models using appropriate metrics
- Apply these skills to real-world problems across various domains (marketing, finance, healthcare, e-commerce, etc.)
- Develop critical thinking regarding the results obtained, particularly on issues of bias, data quality, and ethics in data exploitatiion
