Topic outline

  • General




  • A Brief Description: 

    This course provides a concise guide on how to create and grow a startup. It outlines the key characteristics of a startup—such as high growth potential, use of new technology, and operation in uncertain markets—and describes the main stages involved in launching a successful startup. These stages include identifying an innovative idea, conducting market research, developing a business model, building the right team, finding support and funding, prototyping, and finally launching the product or service.

    Target Audience of the Course:


    • Bachelor’s Students
       in fields such as business, management, computer science, engineering, and economics who are interested in entrepreneurship or starting their own business.

    • Young Entrepreneurs who have an innovative idea and want to understand the process of turning it into a viable startup.

    • Participants in Incubators or Entrepreneurial Programs who need structured knowledge about startup creation and development.


    General Objectives:

    1. Understand the Concept of a Startup
      To define what a startup is, its characteristics, and how it differs from traditional businesses.

    2. Learn the Key Stages of Building a Startup
      To guide learners through the essential steps of creating a startup, from ideation to market launch.

    3. Develop Entrepreneurial Thinking
      To encourage innovative thinking and the ability to identify or create new market needs.

    4. Acquire Practical Tools for Business Development
      To provide knowledge on how to conduct market research, build a business model, and secure funding.

    5. Promote Collaboration and Networking
      To highlight the importance of surrounding oneself with the right team and support network.

    6. Understand the Prototyping and Launch Process
      To explain how to turn an idea into a tangible product or service and bring it to market.