Créer et développer une Startup

The course objectives are designed to empower students—especially those at the undergraduate level—with foundational entrepreneurial knowledge and practical tools to launch and grow their own startups.

 General Objectives of the Course

1. Introduce the Concept of a Startup
   To help students understand what defines a startup, including its characteristics such as innovation, high growth potential, use of technology, and financial risk.

2. Guide Students Through the Startup Creation Process
   To provide a step-by-step framework for launching a startup—from generating an innovative idea to bringing a product to market.

3. Develop Market Awareness and Research Skills
   To teach students how to evaluate the relevance of their ideas through effective market research and customer analysis.

4. Build Practical Business Planning Skills
   To enable students to create viable business models, define profitability strategies, and calculate key financial indicators.

5. Encourage Team Building and Collaboration
   To highlight the importance of surrounding oneself with skilled and trustworthy collaborators in a startup environment.

6. Foster Innovation and Prototyping Competence
   To show how to translate ideas into initial versions of products or services through testing and iteration.

7. Equip Students with Knowledge on Startup Funding and Support
   To introduce funding mechanisms (design, incubation, launch, and growth) and sources of external support such as experts and incubators.